Place your order now for a similar assignment and have exceptional work written by our team of experts, At affordable rates
The marketing research final project will challenge your comprehension and application of the phases and steps associated with the information research process. See Exhibit 2.4 on page 32 of your textbook for all the phases and steps. You will be required to:
Select a service/project demographic for your Marketing Research Project
Work your product/service demographic through the four phases of the information research process:
Phases I: Determine the Research Problem
Phase II: Select the Research Design
Phase III: Execute the Research Design
Phase IV: Communicate the Research Results
The Marketing Research Project has five deliverables. Parts 1, 2, 3, and 4 are graded. To complete the final project, you must complete each part. Consult the Course Calendar for due dates.
Course objectives covered by the final project include CO1, CO2, CO3, CO4, CO5, CO6, CO7
MRP: TOPIC SELECTION
Marketing Research Project (MRP): Select an Area to Research
In Discussion Forum MRP Topic Selection on the class Discussion Board, start a discussion thread titled “MRP Selection/[Your Name],” then post your selection by the date indicated in the Course Calendar.
Note: This assignment is not graded but required.
Review and research the following five products/services demographics with the goal to select one as the focus of your Marketing Research Project. In one or two paragraphs, please explain the product/service demographic that you selected for your MRP. Include how and why you would like to approach your selection in your post.
Males visiting a spa
Patrons visiting a chiropractor as a pro-health activity
18-, 19-, and 20-year-olds buying life insurance
Individuals 30 to 35 years old buying life insurance
College students 18 to 21 years old participating in Reserve Officers’ Training Corps (ROTC)
Consult the Course Calendar for the due date for your final selection. For additional information about this assignment, please contact your mentor.
MRP: PART 1
Marketing Research Project (MRP): Part 1
Part 1 is associated with Module 2.
Part 1 of your research project should address steps 1, 2, and 3 of the Information Research Process for your product or service as indicated in Exhibit 2.4 on page 32. Use the literature review that you created in Module 2 to help in your completion of these steps.
You are required to:
Write a 2- to 3-page paper (500 to 825 words) addressing steps 1, 2, and 3 (double-spaced, Times New Roman, 12-point font).
While you are preparing for Part 1, please keep the following tips and requirements in mind:
Note that within the Module 2 Study Materials section, key chapter review pages are listed. Use these pages as a guide to complete the steps of the marketing research plan.
As directions for explaining your research project in writing, remember that in the business world the owners, stakeholders, board of directors, corporate officers, and operational vice presidents will be asking, “Why, why, and why have you included the specific elements and activities within your marketing research plan?”
Consult the Course Calendar for the due date for MRP Part 1. For additional information about this assignment, please contact your mentor.
Why Work with Us
Top Quality and Well-Researched Papers
We always make sure that writers follow all your instructions precisely. You can choose your academic level: high school, college/university or professional, and we will assign a writer who has a respective degree.
Professional and Experienced Academic Writers
We have a team of professional writers with experience in academic and business writing. Many are native speakers and able to perform any task for which you need help.
Free Unlimited Revisions
If you think we missed something, send your order for a free revision. You have 10 days to submit the order for review after you have received the final document. You can do this yourself after logging into your personal account or by contacting our support.
Prompt Delivery and 100% Money-Back-Guarantee
All papers are always delivered on time. In case we need more time to master your paper, we may contact you regarding the deadline extension. In case you cannot provide us with more time, a 100% refund is guaranteed.
Original & Confidential
We use several writing tools checks to ensure that all documents you receive are free from plagiarism. Our editors carefully review all quotations in the text. We also promise maximum confidentiality in all of our services.
24/7 Customer Support
Our support agents are available 24 hours a day 7 days a week and committed to providing you with the best customer experience. Get in touch whenever you need any assistance.
Try it now!
How it works?
Follow these simple steps to get your paper done
Place your order
Fill in the order form and provide all details of your assignment.
Proceed with the payment
Choose the payment system that suits you most.
Receive the final file
Once your paper is ready, we will email it to you.
No need to work on your paper at night. Sleep tight, we will cover your back. We offer all kinds of writing services.
No matter what kind of academic paper you need and how urgent you need it, you are welcome to choose your academic level and the type of your paper at an affordable price. We take care of all your paper needs and give a 24/7 customer care support system.
Admission Essays & Business Writing Help
An admission essay is an essay or other written statement by a candidate, often a potential student enrolling in a college, university, or graduate school. You can be rest assurred that through our service we will write the best admission essay for you.
Our academic writers and editors make the necessary changes to your paper so that it is polished. We also format your document by correctly quoting the sources and creating reference lists in the formats APA, Harvard, MLA, Chicago / Turabian.
If you think your paper could be improved, you can request a review. In this case, your paper will be checked by the writer or assigned to an editor. You can use this option as many times as you see fit. This is free because we want you to be completely satisfied with the service offered.