Purpose In this assignment, you and your team members will continue with the mar

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In this assignment, you and your team members will continue with the marketing research process for the scenario that was mentioned in group assignment 1 (Pasted below)
Scenario 1:
Group Assignment 1
A small local grocery has seen a decline in sales in the past few months. The owner has made no changes to the store in the last year. In the beginning, the owner thought the sales drop might be seasonal. However, looking at the past few years of sales data, the owner noticed that there had not been any decrease in sales during the same time in the previous years. He hired a market research group, your team, to investigate the business problem and offer a strategic solution. Based on the above scenario, answer the questions below:
1. What are the two types of business problems? What type of business problem are you probably looking at, and why do you think so?
2. Now, formulate it into a research problem and construct a box and arrow diagram to break down the problem and identify possible factors that you can look at in more depth to offer a viable solution
3. What is the primary objective of the researcher here? What can be other secondary research objectives (provide any two)?
In Group assignment 1, you formulated the business problem and the research problem, and now you will develop a research study from the research problem (NOTE: the research problem will be provided in the assignment question, work on that, and DO NOT WORK ON THE ONE that you submitted for group task 1). Finally, you will design an experiment from your research study and, in turn define the different components of your experiment.
You will be working on assignment number 2, which will be uploaded as a file (answer questions and follow instructions)
Youtube link of lecture:

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